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Nominees Out for 2025 APAs
The 2025 Audio Production Awards (APAs), celebrating 15 years, will be held on 27 November at BFI South Bank and hosted by Remel London. This year’s event honors top UK podcast and audio creators, including nominees like Resonance FM, Goalhanger, and Fresh Air Productions. New categories include the Changemaker Award for projects making a positive impact. Well-known nominees include Mel Giedroyc, Sue Perkins, Dawn French, and Jennifer Saunders. The “Little Ears” category returns, judged by children, and the event remains accessible through a Pay What You Can scheme.
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Clearer Podcast Stats Could Boost Ad Spending
Advertisers are hesitant to spend more money on video podcast ads because there isn’t a clear way to measure and compare results across platforms like YouTube, Spotify, and Apple. A survey by Oxford Road found that 76% of brands would increase their podcast advertising if YouTube’s measurement matched audio standards, possibly adding $1 billion to the industry. The main problem is that each platform uses different tracking methods, making it hard for advertisers to know how well their ads are working.
Netflix to Add Video Podcasts from Spotify, Comedy Still Missing
Spotify has partnered with Netflix to release 16 video podcasts on Netflix in 2026, blocking full episodes from airing on YouTube. The initial podcast lineup includes sports, pop culture, and true crime, but surprisingly, no comedy shows, despite Netflix’s strong reputation in comedy. Sources say comedy podcasts will be added in the future, but it’s unknown when or which shows will be included.
MrBallen Takes His True Crime Podcast to SiriusXM
True crime podcaster John Allen, also known as MrBallen, is moving his popular podcast and his network of shows from Wondery to SiriusXM in a multiyear deal. Under this agreement, SiriusXM gets exclusive ad sales rights for his podcast and YouTube channel, and will work with Allen to create new content. This move follows changes at Amazon’s Wondery and comes soon after another top true crime podcast, Morbid, also joined SiriusXM.
New BBC Podcast Explores Asia-Pacific Stories
The BBC World Service is launching a new visual podcast called Asia Specific on November 19, focused on in-depth analysis and stories from the Asia-Pacific region. The podcast will air twice a week from Singapore, hosted by Mariko Oi and supported by a diverse team of experienced journalists. The show aims to provide Asian perspectives on major global events and trends, bringing original reporting and expert insights to audiences in Asia and worldwide.
Podcast Tool
The Zoom H1essential is a versatile and user-friendly portable recorder designed to deliver professional-quality audio with minimal setup. Its standout feature is 32-bit float recording, which eliminates the need to manually set gain levels and ensures perfect audio capture even when sound levels peak unexpectedly. Equipped with 120 dB SPL 90º XY microphones and support for sample rates up to 96kHz, it captures rich, detailed sound suitable for podcasting, music, filmmaking, and content creation. The updated OLED display, USB microphone functionality, and helpful features like overdubbing, pre-record, and audio guidance for visually impaired users make it both powerful and accessible. With 10 hours of battery life from AAA batteries or USB-C bus power, the H1essential combines professional performance with true plug-and-record simplicity.
Podcast Of The Day
Shifting Terrain
Shifting Terrain returns for its second season on October 28, continuing its acclaimed exploration of the political and cultural forces dividing America's working class. Hosted by Rachel Rybaczuk, the independent podcast cuts through partisan noise and academic abstraction by centering authentic working-class voices and experiences. The new season delves into urgent issues including Christian nationalism, labor organizing, and immigration, while opening with a revealing dialogue between a progressive social media influencer and a Fox News commentator. By connecting personal stories to broader national trends, the show offers both a critique of Democratic Party shortcomings and a hopeful roadmap for building a multiracial, cross-class democracy.
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Visionary Voices Of Podcasting
Giving Voice to the Inanimate
Ian Chillag is a Brooklyn-based writer and producer renowned for his innovative work in audio storytelling. As the senior producer of NPR's Wait Wait... Don't Tell Me! and the creator and host of the acclaimed Radiotopia podcast Everything is Alive, he has demonstrated a unique ability to find creativity within constraints. His bi-weekly show features improvised interviews with inanimate objects—from a can of soda to a bar of soap—blending subtle humor, existential inquiry, and emotional depth in a way that redefines interview formats. Chillag's work, which has also appeared in The New York Times, McSweeney’s, and Pop-Up Magazine, reflects his commitment to exploring ordinary subjects through extraordinary perspectives.
Upcoming Podcast Events
Discover the latest trends and strategies in podcasting by attending these must-experience upcoming events—perfect for creators, brands, and industry professionals looking to elevate their audio game.
Nov 5, 2025
Shropshire Council
Frankwell Quay Shrewsbury SY3 8HQ United Kingdom
Podcast Tip Of The Day
Podfade is the gradual or sudden disappearance of a podcast, typically occurring when creators stop releasing new episodes due to burnout, lack of motivation, or unsustainable production demands.
Avoid podfade by batching episodes in advance and setting a realistic release schedule. Build a content bank of evergreen episodes and repurpose past highlights for busy periods. Share the creative load through guest interviews and delegate tasks like editing or promotion. Most importantly, track your creative energy and experiment with formats before burnout sets in, ensuring your podcast grows sustainably.
A Final Note
“A sustainable podcast that releases quality episodes consistently—even less frequently—will always outperform a burnt-out creator.”
