Barometer Teams Up with NumberEight to Improve Podcast Ads

Barometer, an AI company that rates brand suitability for marketers, has partnered with ID-less data platform NumberEight to improve podcast ads. By combining their technologies, the companies aim to precisely target and place ads within content that aligns with specific brand values and audience preferences. The partnership will also use machine learning methods that prioritize user privacy while providing accurate insights for advertisers.

More Americans Trust Radio Over Social Media For News 

A HarrisX poll reveals that 42% of Americans trust in news has declined due to reasons like misinformation and poor distinction between news and opinion. Radio is the most trusted source of news, with 65% trusting it over other sources like newspapers and cable news. The study also found that "news junkies", who check the news an average of 5.6 times a day, make up 25% of their sample group, are more likely to be GenX members and college graduates.

Monkey Business Podcast Returns with OG Dota Team

The Monkey Business podcast, focused on esports, is making a comeback on November 21st after not releasing an episode since 2023. The first new episode will be filmed at the Sunflower House in Lisbon and will feature guests NoTail, Ceb, coach Khezu and the Dota team. This news is particularly exciting for fans of OG who have had limited contact with the original lineup since it disbanded.

National Security Agency's New Podcast Highlights Its Work

Christy Wicks transitioned from working in TV news to being an intelligence analyst for the F.B.I., and now hosts a podcast at N.S.A. Her favorite episode discusses Elizebeth Smith Friedman, who cracked codes during World War II, and Debora Plunkett's work in code-breaking in the 80s. John Parker co-hosts with Wicks and shared his experiences of strict security protocols at NSA including lengthy background checks, polygraph tests and no use of smartphones or texting.

Hotmail Co-founder Teams Up with Showreel Founder for Groundbreaking Podcast

Tech visionary and Hotmail co-founder Sabeer Bhatia, along with Javed Yunus, has launched a new podcast called "Breaking Boundaries with Sabeer Bhatia". The show will bring together pioneers from various fields to share their inspiring stories and discuss innovative ideas. Produced by Starvave, the second season of the podcast will delve into global issues like AI's future, technological ethics, and mental health.

Meet Shelley, the host of the She Is Courageous Podcast. With her valuable insights and practical tips, she helps listeners develop a brave mindset for success. Shelley firmly believes that everyone holds immense courage and power within themselves. Through her podcast, she hopes to inspire you to embrace your strength and realize that you too are courageous.

How did you come up with the name of your podcast?

I think we put too much pressure on the word Confident and in my entrepreneurial journey, I have increasingly felt we need to build a courageous mindset so the title aligns with the community I am building and my mission to help as many women as possible get courageous and take action on their goals

What is the main focus or theme of your show?

Mindset in a practical and real way, in life and business

I share my own experiences keeping it real, I keep it relatively light-hearted but ultimately I want people to have their own lightbulbs and feel inspired and empowered to take action or do something differently so that they move forward rather than standing still, beating themselves up

Have there been any particularly memorable moments during the recording that stick out to you?

None yet as I am very early on in my journey

Who has been one of your favorite guests so far, and why?

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What's next for your show – any exciting plans we should know about?

I plan to open up to guests looking for courageous women to share their inspiring stories, I hope to look to collaborate and maybe seek sponsorship too

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• Why does your Business need a Podcast

• Date: Nov 21, 2024

  Cost: $10

  Location: The Salvation Army Kroc Center Kerrville

  201 Holdsworth Drive Kerrville, TX 78028 United States