New Partnership Between ARM and Stagwell Enhances Audio Marketing

Ad Results Media (ARM) has partnered with Stagwell Brand Performance Network to help clients extend their reach via audio mediums. The deal will allow Stagwell agencies to use ARM's services and network of audio and creator partners for comprehensive solutions across various platforms including podcasting, radio broadcasting, streaming, YouTube, live experiences, and social media. This collaboration builds on ARM's reputation for delivering successful audio media strategies for notable brands.

New Shure Microphone Simplifies Content Creation

Shure has released a new USB microphone, the MV7i, designed for podcasters and content creators. The mic offers dual-input audio interface capability and built-in digital signal processing which simplifies user workflow. It allows users to plug in an external mic or instrument while also providing ports for connection to computers, smartphones, tablets and headphones.

Headliner Unveils Guide for Paid Podcast Promotion

Headliner has launched a resource called the 2025 Paid Podcast Promotion Landscape to help podcasters understand and navigate paid promotion. It provides information on key platforms, tools, and resources for audience growth through paid promotion. The guide also offers insights into planning tools, ad placements, and podcast app promotions.

Scamanda Podcast Turns into TV Show 

A podcast called Scamanda is being turned into a TV show by ABC this fall. The series will be a docuseries, not scripted, focusing on the real-life story of Amanda Riley, known as the "cancer scammer". Previous podcasts like Dirty John and Dr. Death have also been successfully adapted into TV shows.

Lily Allen Takes Break from Podcast Amid Personal Issues

Lily Allen announced she is taking a break from her podcast with Miquita Oliver due to not feeling mentally well. She revealed this during an episode of the BBC Sounds podcast Miss Me?, where she has previously talked about her mental health struggles. This news comes amid rumors that Allen and her husband, David Harbour, have separated.

Meet Ryan Davis, one of the hosts of the Out Of Office podcast. Ryan has been passionate about travel since he was a kid. His love for exploring new places and cultures is infectious. From local jaunts to grand global adventures, his broad view on what defines travel makes every episode an intriguing journey. Join him each week as he delves into a variety of topics all related to seeing more of our amazing world.

How did you come up with the name of your podcast?

We brainstormed several names we liked and ensured no other major podcasts shared the title. Out Of Office was always a leading contender, and I think we made a pretty great choice.

What is the main focus or theme of your show?

Travel! Our show takes a broad approach, covering everything from city guides to interviews with historians. We embrace a slightly dorkier (in a good way) style, diving deep into history while steering clear of topics like travel points and luxury hotels.

Have there been any particularly memorable moments during the recording that stick out to you?

We’ve been recognized in real life a few times, which is always fun. We also take a trip together every year for an episode, which is definitely a highlight.

Who has been one of your favorite guests so far, and why?

Rick Steves! It took us forever to get him on the show—we even turned it into a segment called “The Quest for Rick Steves.” So when we finally booked him, it was a pretty amazing moment.

What's next for your show – any exciting plans we should know about?

We’re planning to release video content in 2025. With many podcast creators moving in that direction, we’re aiming to increase our exposure on TikTok and YouTube.

Create your own podcast website in minutes, it’s that simple.

Monetize your podcast with your own landing page & products or services.

Effortless publishing for driven brands, you create, they distribute & you grow.

• From Unknown to Unlimited Visibility: Podcast Guesting Advantage in 2025

• Date: Jan 15, 2025

  Cost: Free & $50

  Location: Online