Check Out The Bright Side

Podcast News, Events, Tools & more...

March 11, 2024 • Estimated Reading Time: 11 minutes

Podcast PRO Newsletter

Happy National Dream Day to all our Podcast PRO subscribers! On this special day, we encourage you to dream big and believe in the power of your dreams. Just like a good podcast can transport us into different worlds, dreams too have the potential to inspire and motivate us. In line with today's theme, our latest edition brings you fresh news from the world of podcasting, innovative tips for budding podcasters, and recommendations that will surely fuel your imagination.

We are committed to keeping you updated and engaged. Let's dive in together on this Dream Day!

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WHAT’S HAPPENING IN THE PODCAST WORLD
Hello Sunshine and iHeartPodcasts Launch Female-Led Show 'The Bright Side'

credit to: iHeart

Hello Sunshine, a division of Candle Media, and iHeartPodcasts, the leading podcast publisher as per Podtrac, have partnered to launch a new female-centric audio project called "The Bright Side". The show will debut on March 25 and aims to bring positivity and inspiration to listeners' morning routines. Co-hosted by journalist Danielle Robay and Emmy-nominated Simone Boyce, this daily morning podcast is designed to uplift women with inspiring content as they navigate their day-to-day lives.

In Other News

The World Languages, Literatures & Cultures Department is thrilled to share that the next Digital Humanities Meet-Up will be a double feature. This event will take place at the WLDH Studio in J.B Hunt 207 on Thursday, March 14. The gathering is brought to you by the World Languages & Digital Humanities Studio.

Despite economists claiming that the job market is doing well, there's a lot of doubt about government claims that 2.7 million jobs were created in the U.S. last year. Amorette Miller, a supporter of workers' rights, has launched her own podcast to talk about the challenges American workers are facing today. She believes change often requires collective action and hopes to spark it through her podcast "Workers Rock."

On this episode of The Daily, they talk about the possibility of TikTok not being a true social media platform. They also delve into its popularity among the younger generation as a search engine, and question if TikTok Shop is negatively impacting the app.

PODCAST OF THE DAY
Murder And Mystery In The Last Frontier

In the world of true crime podcasts, many focus on cases from busy cities and infamous criminals. However, only a few explore the remote wilderness of Alaska. One such podcast is Murder And Mystery In The Last Frontier, hosted by Robin Barefield. This podcast immerses listeners in Alaska’s rich history and varied landscape while delving into some of its most chilling crime stories.

One unique aspect about Alaska which makes it particularly interesting for such a podcast is its high rate of violent crime. This can be attributed not only to the resource-seeking population but also to misfits and wanderers who come seeking a fresh start or those looking to exploit the sparse law enforcement in such remote locales.

PODCAST TIP OF THE DAY
Complete Guide On Spotify

Starting a podcast on Spotify has never been easier, especially with its growing global audience. The best part? You don't need any technical skills or to worry about distribution costs. All you really need is the enthusiasm and willingness to try something new. Once your podcast goes live, make sure to promote it as much as possible - doing so for each episode will help boost your listener numbers.

PODCAST FACTS
Did You Know?

  • According to IAB’s U.S. Podcast Revenue study, podcast advertising is projected to be worth more than $4 billion by 2024 as more marketers — including behemoths like Amazon, Macy’s and Capital One — pour money into podcast advertising. 

  • Additionally, according to data from Statista, 26 percent of U.S. adults listened to podcasts in the week leading up to the survey. This is a slight dip from the 28 percent who were listening to podcasts weekly in 2021 during the height of the pandemic. However, it’s still a massive jump from the 19 million who were listening in 2013 when podcasts were new. With those numbers, it’s hard to deny that podcasts are on the rise and can significantly impact consumer choices. 

  • The IAB study revealed that listeners respond better to ads podcast hosts read than pre-produced ads, much like any type of endorsement. Host-read ads are responsible for 55 percent of generated revenue

  • The Nielsen Podcast Ad Effectiveness study found that podcast ads had a 71 percent aided recall rate.

  • According to Podsights data, podcast lead conversion rates are better or on par with other channels, and average purchase conversion rates increased by 19 percent in 2022.

Credit to Business.com

PODCAST SUGGESTIONS

PODCAST EVENTS
March Podcast Events in 2024

Radiodays Europe

Radiodays Europe is a three-day event that brings together professionals from the radio, podcast, and audio industries. More than 1,300 people from 65 countries attend this event. It includes keynote speeches, panel discussions, workshops and networking events. The conference also provides insights into new ideas, trends and data related to the industry. This year, it will introduce a podcast track with advice from experts in the field. The event specifically highlights Bavaria's leading role in the innovative audio industry.

Podcast Movement: Evolutions

Podcast Movement: Evolutions is an annual event that brings together thousands of podcasters and industry professionals from around the world. The four-day event focuses on the latest research, tools, and technology in the podcasting field. It features over 150 educational sessions, workshops, breakout sessions, keynote talks spread across three distinct tracks - Podcaster, Industry Pro, Beginner. There are also networking events and a trade show where people can connect and collaborate with others in the industry.

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PODCAST TONIGHT RADIO SCHEDULE
Arts Category Podcast Line-Up

Schedule starts every day from 12am GMT

  •  The Creative Hustle With Anika Goyal

  • Fiction Writing Made Easy

  • Too Many Podcasts! (Exploring podcasts w/ Jim the Podcast Sherpa)

  • Going North Podcast

  • Look Behind The Look

  • SONNETCAST – William Shakespeare's Sonnets Recited, Revealed, Relived

  • Write About Now

  • Something (rather than nothing)

  • Baroque B*tches - An Art History Gossip Podcast

  • Beyond The Lens Podcast

  • The Quiet Corner Bedtimes Stories

  • Art(s) on the Air

PODCAST TOOL OF THE DAY
Riverside

Riverside is a platform that simplifies the process of recording high-quality remote podcasts and video interviews, offering a finished product similar to what you'd expect from an upscale studio. The company was established in 2020 by Gideon and Nadav, two brothers originally from Amsterdam but now operating out of Tel Aviv. With Riverside, users can enjoy up to 4K video resolution along with clear and uncompressed audio files during their recordings.

Main Features :

  • Recording

  • Editor

  • Magic Clips

  • Transcriptions

  • Captions

  • AI Show Notes

  • Teleprompter

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