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CRA and Triton Digital Unveil 2024 Podcast Report
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Podcast Tonight
February 03, 2025 • Estimated Reading Time: 12 minutes
Welcome to your daily dose of podcast growth, monetization, news & more…
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NEWS
Get Insights with the 2024 Australian Podcast Report Commercial Radio & Audio (CRA) and Triton Digital have released the Australian Podcast Report for 2024, revealing a 37% increase in listenership over two years with nearly six million weekly listeners. The report found that podcasts are mostly consumed via mobile devices and popular amongst younger Australians, with genres like Society & Culture, True Crime, and News being most dominant. CRA CEO Lizzie Young acknowledged the growth of podcasting and its potential as a platform for advertisers to connect with audiences. |  |
YouTube Tests Faster Playback Speed for Podcasts YouTube is trialing a feature for Premium subscribers to play video at four times the normal speed, doubling the current rate. The test, which will conclude on February 19th, is only available on Android or iOS devices and raises questions about user comprehension and ad effectiveness. YouTube is also testing a 'jump ahead' function for web users, higher-quality audio level at 256kbps, and features for iOS devices that enable watching Shorts when switching apps and automatic download of recommended Shorts. |  |
Participatory Research Through Podcasting The Preservative Party, a team of 14- to 24-year-olds, has launched a podcast series named "Whose Power?" focused on overlooked power dynamics in traditional histories. This was inspired by research into late 19th-century women's energy decisions and aims to counter academic gatekeeping by giving voice to diverse individuals. The success of the project is attributed to fostering trust, embracing vulnerability and reflection, challenging norms through laughter and fun, as well as valuing silence. |  |
Call for Entries: Annual Women Podcasters Awards The nominations for the second annual Women Podcasters Awards are now open, aiming to recognize women's voices in podcasting globally. This year introduces four categories of awards: Podcasters, Broadcasters, Producers, and Expert Guests. Nominations run from February 1 to April 30, with voting taking place between May 1-31. |  |
New Podcast to Revisit 'How I Met Your Mother' Josh Radnor and Craig Thomas, who were part of the hit show "How I Met Your Mother," are launching a podcast called "How We Made Your Mother." The podcast will explore each episode of the much-loved series and discuss its impact on them, fans, and culture. The idea came from Radnor's wife Jordana Jacobs, with the first episode coming out on March 10. |  |
Podcast Of The Day
Software People Stories
Software People Stories is a podcast that highlights the personal journeys and experiences of individuals involved in the creation or use of software-based solutions. Initially focused on technical aspects, it has evolved based on listener feedback to include more personal narratives that inspire and intrigue. From success stories to lessons learned from failures, this podcast offers valuable insights into the world of software development through firsthand accounts. | 🎙The Host Shiv Sivaguru is a seasoned IT professional with a career spanning over four decades. He currently serves as an excellence coach, helping teams and organizations reach their best potential. In addition to his IT work, Shiv actively contributes to the social sector in rural India by working with grassroots NGOs. His wide-ranging experience covers multiple areas including Agile, DevOps, Knowledge Management and tools adoption within various industries and technologies. Shiv's journey began with Tata Burroughs in 1980 where he held roles from tech lead to business manager before venturing into start-ups and eventually leading PM Power’s Business Excellence services. |
🎧Listen To Some Of Their Episodes
Creating and Nurturing High Performance Teams with Hikari Senju
Hikari Senju, Founder and CEO of Omneky, discussed the importance of focusing on customer needs, staying updated with new technologies like the cookieless future, and inspiration behind his company. As a computer science graduate from Harvard University who sold his first startup to Yup.com before becoming their Head of Growth, he recognized the potential for AI in advertising which led him to establish Omneky in 2018. With his background in computer science and experience with AI technologies, he created an AI platform that generates and optimizes personalized ads at scale.
AI and customer experience with David G Ewing
David G. Ewing, the CEO of Motiv, discussed how AI can enhance customer experience and introduced his new venture ContentLion which aids companies in managing their content. He also addressed data security and privacy concerns while sharing personal tips for staying focused and effectively managing time. With a background as a Harvard cum laude Engineering graduate and over 25 years of industry experience, David has been instrumental in driving revenue growth for more than 500 clients, earning Motiv a place on the Inc 5000 list.
Balancing priorities with Gorkem Ercan
Gorkem Ercan, the founding Distinguished Engineer and CTO of Jozu, discussed time management and prioritization for both personal and team work. He highlighted the importance of visual tools like lists and boards to track contributions, acknowledging that priorities evolve continuously. Ercan also emphasized on giving back to open source projects for their sustainability while rectifying misconceptions about them being always "free".
🔗Podcast Links
If you would like your podcast journey featured here FOR FREE, please email the editor at [email protected]
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PODCAST TOOL OF THE DAY
FL Studio Pro is a comprehensive digital audio workstation (DAW) that offers an intuitive and user-friendly interface, similar to GarageBand. It's fully compatible with Windows, making it accessible for a wide range of users. This powerful software provides ample versatility for creating music, with great looping capabilities being one of its standout features. Whether you're new to creating music or an experienced producer, FL Studio Pro has the tools and functionality to help you bring your musical ideas to life.
FL Studio Pro also distinguishes itself through its extensive collection of bundled software and plugins. With over 60 effects and 40 instruments included in the package, users have a vast array of sounds at their disposal. The program supports almost all VSTs which extend its capabilities even further. Moreover, FL Studio Pro includes free updates - a significant advantage that ensures users always have access to the latest features and improvements without additional costs.
PODCAST TIP
A non-fictional storytelling podcast has episodes based on real-life occurrences. You could explore a true crime case in each episode, reenact a historical moment, or report the news. It can be used to share personal experiences, provide advice and insight into various topics, or provide information on current events. Your story can be told in a single episode or across multiple episodes.
Pros:
Storytelling podcasts offer engaging content that appeals to a wide range of audiences.
They are an effective form of communication and outreach for businesses, organizations, and individuals wishing to spread awareness about their cause.
They can be used as part of an integrated marketing strategy to reach new customers and build brand loyalty.
Podcasts allow listeners to develop relationships with hosts through conversation and discussion rather than just data delivery.
Listening to storytelling podcasts can inspire creativity while providing insights into different perspectives on the same issue or topic being discussed.
GUEST NETWORKING
19 Media Group
Contact: [email protected]
Looking for individuals who have unique stories to tell and can provide valuable insights or expertise in their respective fields. This includes but is not limited to:
Industry leaders and experts in business, basketball, wrestling and entertainment.
Officials, business owners or celebrities from small towns
To appear in this section for free, to find guests or shows to appear on, please drop us an email at [email protected]
Podcast Events
Work x Work
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On Air Fest is a three-day event that offers over 80 live performances, exhibitions, and multi-sensory experiences across six locations. The renowned "Coachella of Podcasts" provides interactive workshops, tech demos, and breakout sessions for skill enhancement. It serves as an excellent platform for thousands of creators and professionals working in audio, video, and new media to explore urgent contemporary questions. Past festivals have showcased exciting talks, performances, and exhibits from influential voices shaping modern culture. Attendees can delve into sessions on media innovation, experimental storytelling, or creative collaboration to help redefine the future of storytelling.
THIS WEEK’S HOT PODCAST RELEASES
That's it for today's Podcast Newsletter, folks! We trust you enjoyed the podcast news and updates. As your go-to guide, we strive to deliver cool trivia, meaningful chats and latest podcasting trends. The first week of February 2025 has kicked off! How is it going with your podcasts? Feel free to share!
Stay tuned for more thrilling updates coming tomorrow as we dive further into this exciting month of February. Have a great Monday!