YouTube Tips for Podcasters

YouTube Live is becoming vital for podcasters as video viewership and discovery outpace audio, especially on TV screens. The platform offers strong monetization tools for livestreams, allowing creators to earn through ads, Super Chats, memberships, and live shopping. Success on YouTube Live requires planning, consistency, and real-time audience engagement, not flashy production. Livestreams are less crowded than traditional uploads, giving new podcasters a chance to grow audiences and reach TV viewers. With new podcast features and integration, YouTube is positioning itself as the top platform for both video and podcast discovery.

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Apple Podcasts Improves Analytics Tools for Podcasters

Apple Podcasts is launching a big update to its analytics for podcasters by adding four new detailed reports: Episode, Show, Channel, and Provider Listening. These reports give creators more specific information about how listeners interact with their podcasts and can be downloaded daily, weekly, or monthly. Only creators with an Apple Podcasters Program membership and an active subscription can access these new, next-day reports, and data from Family Sharing listeners is not included.

BBC Launches New Daily Podcast on Global News

The BBC is launching a new daily podcast called “The Global Story” on September 3, focused on news that connects the U.S. and the rest of the world. It will be hosted by journalists Asma Khalid and Tristan Redman, with Annie Brown as executive editor. The podcast will be free to listen to worldwide on BBC platforms and popular podcast apps, even though BBC.com now has a paywall for U.S. readers.

New Podcast Deal: Blanchard House & Exactly Right

Blanchard House and Exactly Right Media have announced a partnership to co-produce several nonfiction podcast series, following the success of The Butterfly King. Their next project, Hell in Heaven, made with iHeartPodcasts, tells the mysterious true story of John and Ann Bender in Costa Rica. The new show, set for release this autumn, will feature high-quality sound design and may be adapted for film or TV.

Marc Maron Releases New Special as Podcast Wraps Up

Marc Maron is ending his iconic podcast WTF this year, a show that became legendary due to his unique blend of vulnerability, humor, and deep human connection. His ability to balance cynicism with genuine empathy has also defined his stand-up comedy, as seen in his upcoming HBO special Panicked, which tackles modern anxieties. While WTF’s conclusion marks the end of an era, Maron’s influence on podcasting and comedy remains unmatched.

Podcast Tool

Lightcast is a pioneering OTT and digital media platform that empowers creators, broadcasters, and businesses to launch, manage, and monetize their content across live streaming, on-demand video, and custom-branded apps. Trusted by over 5,000 clients worldwide, its Media Cloud offers an all-in-one solution for building streaming businesses—complete with ad support, subscriptions, and pay-per-view capabilities—while maintaining full ownership of audiences and revenue. Designed for YouTubers, influencers, and enterprises alike, Lightcast combines scalable technology with intuitive tools to help brands break free from social media limitations and control their digital presence.

Podcast Of The Day

Off Menu

"Off Menu", the wildly popular comedy podcast hosted by Ed Gamble and James Acaster, marks a major milestone with its 300th episode as it launches its 14th series. The show—which invites celebrity guests like Robert De Niro, Jeff Goldblum, and Daisy Ridley to craft their dream meals in a fictional restaurant—has become a UK sensation since its 2018 debut, amassing nearly 200 million downloads and multiple awards. Known for its hilarious banter and absurd tangents (like Acaster’s 300 movie rant in the latest episode), the podcast blends food fantasy with sharp improv, proving that even a simple premise can turn into a long-running hit when served with wit and charm.

Podcaster Essentials

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Visionary Voices Of Podcasting

The Courage To Be Vulnerable

Brené Brown is a groundbreaking researcher, professor, and bestselling author who has spent 20+ years decoding the power of vulnerability, shame, and empathy in human connection. As a University of Houston professor and host of the acclaimed podcasts Unlocking Us and Dare to Lead, she translates complex psychological insights into actionable wisdom for leaders and everyday people. Her work—rooted in data yet delivered with raw honesty—has redefined courage as the willingness to "embrace the suck" and choose growth over comfort. With six #1 New York Times bestsellers and a leadership center at BetterUp, she champions one transformative truth: Why must we practice "braving"—boundaries, reliability, accountability, and trust—if we want to stay connected to ourselves and others?

Upcoming Podcast Events 

Discover the latest trends and strategies in podcasting by attending these must-experience upcoming events—perfect for creators, brands, and industry professionals looking to elevate their audio game.

July 19, 2025

DESTA Black Youth Network

1950 Rue Saint-Antoine Ouest Montréal, QC H3J 1A5 Canada

July 23, 2025

The Stutz

1060 North Capitol Avenue Indianapolis, IN 46204 United States

Podcast Tip Of The Day

Don’t rush into gear purchases or hit record blindly—first, define your podcast’s purpose and audience. A clear vision saves money, time, and ensures your content resonates. Test your concept with a simple setup, refine your direction, then invest.


A Final Note

“Skip the shopping spree—the real podcast upgrade happens in pre-production.”

See you tomorrow,

Podcast Tonight. www.podcasttonight.com

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