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What Your Listeners LOVE...
The Recipe To Podcast Growth
Podcast Tonight
July 22, 2024 • Estimated Reading Time: 14 minutes
Welcome to your daily dose of podcast growth, monetization, news & more…
Using the power of your audience to grow your show exponentially…
Premium Content - All this week, we’re gifting our readers all our premium content absolutely free. As we go on our journey together of podcast growth, monetization, networking & more.
Last Friday, we sat back and took a look at exploring exactly why listeners tune in religiously week in and week out to your show, as finding this crucial factor is the key to unlocking your show’s growth. Once we understand this point, we can use it to our advantage to start multiplying your audience every week. Here were Friday's departing questions:
How many listeners do you currently have?
How long has your show been running?
What do you think is stopping you from growing (Your show may be growing nicely, but you may also be able to grow a lot faster)
Important: Who is your key listener demographic & what do they want from your podcast?
Of the questions above, the priority thought in the forefront of any podcaster’s mind has to be, what do my listeners want to gain from my show? After all, in a world as fast-paced as today, where social media platforms are holding viewer’s attention for 7 seconds at a time before their users scroll on for the next dopamine rush, it takes a huge amount of effort for podcasters to hold a listener’s attention for an hour or more.
Once we have that vital piece of information, we can put steps into place to firstly, always have access to your listeners (This step is crucial and will be discussed later on this week). After all, it takes a lot of time and effort to acquire an audience. So when the time comes that we finally have people’s attention, we need to be able to communicate with them without being at the mercy of your podcast hosting platform.
Let’s be honest here, the job of your hosting platform is to keep listeners' focus on their site for as long as possible, and if there’s a trending podcast that week that’s gaining more attention than yours, who do think your hosting platform will be promoting in their TOP 10’s? They work the same way social media platforms operate. There are millions of fantastic creators online but I bet you, day in and day out, you see pretty much the same people on your feeds, and almost certainly it’s the popular creators that have the highest retention rates that get shown over and over again to viewers.
So how can you beat your established podcast competitors so that you edge into the TOP 10 lists?
Simple. By owning the fan base you already have and incentivizing them to share their favorite podcast with like-minded friends and family who will also benefit from that one great factor your show has to offer.
Coming up this week in our premium newsletter
Owning Your Audience (Tuesday)
The OFFER (Wednesday)
The REWARD (Thursday)
Rinse & Repeat (Friday)
The FREE Tool To Make It Happen (Saturday Bonus Special)
We have tons of growth & monetization methods coming up in our newly revamped newsletter but for tonight think hard about your podcast’s key point of interest so we can move forward, see you same time same place tomorrow.
GUEST NETWORKING
Premium Feature
George P Brooks
Mental Health Speaker
Email: [email protected]
George is a passionate speaker who has appeared on numerous podcasts and public events. His personal journey involves overcoming adversity, demonstrating resilience and finding recovery.
Angela Duncan
Finance/Money Management
LinkedIn: linkedin.com/in/empowerhermoney/
Angela Duncan is a resilient woman who overcame poverty and abuse, studied personal finance for over 25 years, earned a Finance Degree, and had a successful career in banking and real estate before dedicating herself to financial literacy education to help others break the cycle of poverty.
The Mike O’Meara Show
Comedy Podcast
Email address: [email protected]
Looking for all types of guests
To appear in this section for free, to find guests or shows to appear on, please drop us an email at [email protected]
Podcast Events
Premium Content
Spotify
Spotify for Podcasters Masterclass: Leveraging Video on Spotify
Date: July 25, 2024
Cost: Free
Location: Virtual
The Masterclass Episode is a discussion hosted by Jordan Newman, Spotify's Head of Podcast Partner Management, featuring Colin and Samir who are masters in video creation. The conversation revolves around producing engaging videos for your brand and effective distribution strategies. This episode brings together top minds from the creator economy to discuss the industry’s shift towards video content while maintaining high-quality work that personally connects with audiences across different platforms.
August Events
Hear&Now
Date: August 10, 2024
Cost: Starts at €30.00
Location: DIE HALLE Tor 2Köln
The HEAR&NOW Podcast Festival is a fun-filled event for podcast lovers. It's happening on August 10, 2024, at Halle Tor2 in Cologne. Many famous German podcasts will be featured, along with new ones to discover. Apart from the exhilarating podcast sessions, there'll also be food trucks, drinks stands and live music by DJ Cem. The festival hosts are Linn Schütze and Leonie Bartsch, who will also launch their own podcast "True Love" on stage.
Podcast Movement
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Podcast Movement is a yearly global event that attracts thousands of podcasters and industry professionals. Set to take place in the nation's capital in August 2024, this four-day gathering features over 100 educational sessions, workshops, networking opportunities, parties, and the biggest expo and trade show in the podcasting world. Since its inception in 2014, it has become a key platform for learning and collaboration within the podcast community.
OUR PLATINUM SPONSORS
Create your own podcast website in minutes, it’s that simple. | Send money internationally with the best rates absolutely guaranteed. | Effortless publishing for driven brands, you create, they distribute & you grow. |
News
Singaporeans Prefer Educational and Comedy Podcasts, Study Finds Research by On Device reveals that 55% of Singaporeans listen to podcasts monthly, with educational content being the most popular genre. The study also highlights that podcast listening in Singapore peaks during weekend nights, and mobile phones are the most common device used for listening. |  |
John Isner Joins Podcast After Retiring From Tennis John Isner, a former top 10 tennis player, has transitioned into broadcasting less than a year after his retirement. Although the shift was unexpected and he's still adjusting, Isner admits that it was the right decision for him. |  |
Bill Rancic Launches 'Dollar Bill' Podcast for Financial Tips and Advice Serial entrepreneur Bill Rancic has launched a new podcast, "Dollar Bill with Bill Rancic," aimed at offering practical financial advice and demystifying finance. The podcast, part of the Club Random Studios network, will include conversations with top business advisors and celebrity entrepreneurs about current economic issues and strategies for wealth building. |  |
Bunnie XO Hints at Possible Dolly Parton Podcast Guest Appearance Bunnie XO, host of the Dumb Blonde podcast, has hinted at a possible appearance by country music icon Dolly Parton on her show. Bunnie's podcast, named in homage to Parton's 1967 debut single "Dumb Blonde", features discussions about life and relationships with various personalities and musicians. |  |
IBC365 Launches 'Accelerating Innovation' Weekly Podcast IBC365 is launching a weekly mini podcast series called “Accelerating Innovation” which aims to decode tech complexities and explore advancements in media and technology. The podcast, hosted by Omar Mehtab from the BBC’s technology show Click, will be published every Wednesday starting 31 July, featuring interviews with tech leaders about their current business challenges. |  |
CANDICE SNYDER’S PODCAST JOURNEY
Meet Candice Snyder, a determined individual who turned her life around after a disabling work accident and found success in direct sales. Now the host of Passion, Purpose and Possibilities podcast, she inspires others with her story while promoting gratitude and community giving back through her business. |  |
Can you tell us a bit about yourself and your background? I'm a 60-year old woman from New Jersey with a passion for helping others live with passion, reclaim their purpose, and be in the wonder of possibility. | What inspired you to start a podcast? I have a direct sales business. The company I have been representing has a strong mission for giving back and community. I was one of the company’s Gratitude Ambassadors and then a Gratitude Ambassador (Alumni) Captain. When my term was up, I missed it. This inspired me to start the podcast to share and talk about the causes people care about most, along with personal stories of transformation. |
How did you come up with the name of your podcast? Believe it or not, I had these 3 words swirling around in my head. I had the opportunity to hear someone give a presentation on podcasting and my business/life coach was in attendance as well. She was texting me telling me, this is it! You should be doing a podcast! | What is the main focus or theme of your show? Stories of transformation that have led my guests to their passion and purpose, most often tied together as well as the causes people care about and support.  |
Have there been any particularly memorable moments during recording that stick out to you? Yes! Beside the fact that I really do learn from every single guest, the more I talk to people the more I realize we are ALL so much more alike than different | Who has been one of your favorite guests so far, and why? Karl Becker. Our conversation was so genuine, his story was relatable, the conversation flowed. Yet, he brought so much value to the listener What's next for your show – any exciting plans we should know about? I have lots of ideas, so we will see what transpires! New website to come with automation. New sponsor coming on board as well. |
A special thanks to Candice Snyder for sharing her insightful podcast journey thus far and we wish her all the best with his continued podcast growth.
If you would like your podcast journey featured here for free please email the editor on [email protected]
Which podcast niche has the most number of shows today? |
PODCAST TOOL OF THE DAY
Squadcast is a remote recording platform designed specifically for podcast creators. It offers high-quality audio recording, live call editing, and seamless software integrations to simplify the podcasting process. This cloud-based service also includes features such as equipment transparency, guest invitation links, and built-in studio tools. With Squadcast, users can record professional-grade podcasts from anywhere in the world without worrying about syncing or connectivity issues.
Squadcast is a remote recording platform that enhances podcast creation through high-quality audio, real-time collaboration, seamless integrations and live editing features. |  |
THIS WEEK’S HOT PODCAST RELEASES
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