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New Enhancements to YouTube Music's 'Create a Radio' Feature
Your Podcast PRO Newsletter
Podcast PRO Newsletter
Hello and happy 1st day of March from the Podcast PRO Newsletter team! On this World Compliment Day, we'd like to compliment you, our amazing readers, who keep our podcast community growing and thriving. That's why we're sharing our latest news in podcasting, handy tips, and recommended shows that'll enrich your podcast journey. A day like today reminds us of the power of kind words and appreciation, much like the podcasts we feature that enlighten, inspire, and entertain.
So without further ado, let's plug into the world of podcasting. Enjoy the newsletter, and remember, your earbuds have excellent taste!
If you LOVE our newsletter you’ll certainly like the Podcast Delivery weekly newsletter
WHAT’S HAPPENING IN THE PODCAST WORLD
YouTube Music Enhances 'Create a Radio' for Better User Engagement
YouTube Music is working to strengthen its status as a complete music and podcast platform. They are accomplishing this by making their 'Create a radio' feature easier to use and adding sorting features for podcasts. Initially, the "Create a radio" option was found on the YouTube Music home page, but it often felt temporary compared to other features. By improving its accessibility, they aim to increase user engagement and interaction with the platform.
In Other News
Meghan Markle is gearing up to start a new podcast with Lemonada Media. A recent revelation from an insider stated that the Duchess of Sussex intends to keep the podcast from being focused on celebrities.
Sarah van Mosel, a seasoned professional in the industry, has been appointed as SiriusXM's senior VP of podcast strategy. This is a new role created within the company. Van Mosel is no stranger to SiriusXM as she was previously the chief revenue officer at Stitcher, which is a subsidiary of SiriusXM. Before this appointment, she held the position of EVP at iHeartMedia’s audio advertising group, known as iHeart Audience Network.
FlexMami, a bestseller author and nominated Logie award recipient with a successful podcasting career, is launching an innovative video-based podcast called 'No Deep Dives'. This new chat series offers light-hearted discussions on various topics rather than in-depth analysis. It showcases the growing trend in the podcast world of using visual elements to keep listeners more engaged. FlexMami's 'No Deep Dives' aims to cater to those who enjoy multitasking online, offering them an entertaining, judgement-free platform for casual thinkers and generalists who want to ponder over life's mysteries without getting too deep into them.
PODCAST OF THE DAY
Best Business Leadership Podcasts
In the fast-paced world of business, it's easy to drown in technical terms and complicated concepts. That's why we're offering something different - a specially selected list of business leadership podcasts designed to improve your leadership skills without confusing you with buzzwords. Effective leadership is not about commanding from a high tower but learning, adapting, and inspiring others along the journey. We've focused on programs that explore the art of management in depth, providing practical advice for leaders aiming to motivate their teams and achieve success in 2024.
PODCAST TIP OF THE DAY
How To Create A Podcast Guest Profile
Crafting a guest profile can introduce you to podcasters who may find you to be a suitable guest for their show, similar to how a CV may secure you a job interview. Although the format may vary depending on the pitching approach, certain fundamental information needs to be included in all profiles.Since many individuals may not have bespoke podcast profiles, sending a helpful “about me” document alongside your email can differentiate you as an ideal guest to potential podcast hosts.
PODCAST FACTS
Did You Know?
Only 8.7% of Chinese internet users will listen to podcasts on a monthly basis. These rates will be only 11.8 percent and 12.2 percent in Japan and South Korea, respectively. These three countries are at the very bottom of the worldwide ranking
According to the Reuters Institute, 40% of non-podcast listeners in Japan had no idea what podcasts were. Only 54.7 percent of internet users in Japan will utilize digital audio this year
China will have the biggest podcast listenership in the world by the end of 2024, because to its vast magnitude and rapid rate of expansion. However, its penetration rate will remain exceedingly low.
Even by 2024, only 13.8 percent of Chinese internet users, or 10.2 percent of the whole population, will be monthly podcast listeners. By that time, 40.0 percent of the US population will have been monthly podcast listeners.
Credit to THEB2BHOUSE
PODCAST SUGGESTIONS

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PODCAST EVENTS
March Podcast Events in 2024
VO Atlanta
Date: March 7-10, 2024
Cost: $347.00 – $747.00
Location: Hilton Atlanta Airport
The VO Atlanta Voiceover Conference is a major event for people who work in voiceovers. It lasts four days and covers all parts of the industry with over 150 sessions. There are special programs for audiobooks, Spanish speakers, and kids aged 8-17. The conference is bigger than most others, so it's great for meeting agents, directors, and industry leaders. Plus, they have a scholarship fund to help those who can't afford to register.
Radiodays Europe
Date: March 17-19, 2024
Cost: 100 EUR- 649 EUR
Location: Munich Germany
Radiodays Europe is a three-day event that brings together professionals from the radio, podcast, and audio industries. More than 1,300 people from 65 countries attend this event. It includes keynote speeches, panel discussions, workshops and networking events. The conference also provides insights into new ideas, trends and data related to the industry. This year, it will introduce a podcast track with advice from experts in the field. The event specifically highlights Bavaria's leading role in the innovative audio industry.
Podcast Movement: Evolutions
Date: March 26-29, 2024
Cost: $224-$749
Location: JW Marriott at LA Live

Podcast Movement: Evolutions is an annual event that brings together thousands of podcasters and industry professionals from around the world. The four-day event focuses on the latest research, tools, and technology in the podcasting field. It features over 150 educational sessions, workshops, breakout sessions, keynote talks spread across three distinct tracks - Podcaster, Industry Pro, Beginner. There are also networking events and a trade show where people can connect and collaborate with others in the \industry.

PODCAST TONIGHT DAILY POLL
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Exploring The Past, Unraveling Mysteries
(History and True Crime Categories)

Schedule starts every day from 12am GMT
Kelli’s Coffee & Crime Chat
APB Cold Case
True Crime Connections Advocacy Podcast
TUDOR AND STUART FAIRYTALES
Karma Or Justice
HILF: History I'd Like to F**k
True Crimes Of Asia
FPI UNSOLVED
Murder, Mischief & Mayhem!
Detective Writer Podcast
Mysterious Brews
Inside the Crime Files with Anne Marie Schubert
The Rainy Day Horror
PODCAST TOOL OF THE DAY
Otter.ai
Otter.ai offers a variety of software solutions focused on transcription, collaboration, and communication. Using advanced AI technology, the platform can convert speech to text in real-time with impressive accuracy. Plus, it gives users flexibility with several customization options such as adjusting transcript precision and supporting multiple languages and dialects.
Main Features :
Real-time transcription
Customize captions
Collaboration and sharing
Content management
Integration with conferencing apps
Mobile app
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