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Podcast PRO Newsletter
Welcome to the latest edition of our Podcast PRO Newsletter, your one-stop source for all things podcasting! Whether you're looking for new tips or curious about recent developments in the industry, we've got you covered.
As we wrap up this portion of our newsletter and move forward, let us take a moment to acknowledge and honor National Atomic Veterans Day. Let's remember those who have served during atmospheric nuclear testing - their courage is an inspiration as we tune into different stories from around the world through podcasts. Now, on with the rest of our exciting content!
WHAT’S HAPPENING IN THE PODCAST WORLD
Overcast Podcast App Gets Major Redesign
Developer Marco Arment launched the popular podcasting app Overcast a decade ago. Now, he has rebuilt and redesigned the app for the current era. While most of the changes aren’t going to be visible, one main difference is that you can no longer stream podcast episodes. Instead, you have to rely on downloads.
In Other News
Sony Music's Global Podcast Division has revealed a collaboration with Podster today. The goal is to expand the reach of the popular history podcast 'This is History: A Dynasty to Die For' into additional regions and languages, such as Danish, Swedish, Finnish among others. This will allow listeners from Denmark, Sweden, Finland, Norway and the Netherlands to enjoy the show in their native language.
UNC Charlotte's Center for Computational Intelligence to Predict Health and Environmental Risks has launched a new podcast series called "de-CIPHERing Infectious Disease". The show will discuss infectious diseases and environmental risks, featuring talks with top experts.
The podcast Office Ladies, hosted by Jenna Fischer and Angela Kinsey, is shifting to Audacy from SiriusXM. From August 14 onwards, Audacy will take over the sales, distribution and production of the podcast that provides an inside view of The Office episodes. Although launched in October 2019 on SiriusXM, new episodes will still be aired every Wednesday after its move to Audacy.
ADWEEK has revealed that Lava for Good won two major awards at the 2024 ADWEEK Audio Awards. The podcast network bagged the title of Podcast Network of the Year, and their series The War on Drugs was recognized for having the Best Audience Growth Strategy. These accolades are a part of ADWEEK's efforts to acknowledge top podcasts and praise those working in this field for their exceptional creativity and innovation.
The podcast "Heart to Heart" premiered with an episode featuring Shane Farritor, a prominent Engineering professor at the University of Nebraska-Lincoln. The show's title reflects Gold's experience as a heart surgeon.
PODCAST OF THE DAY
The Steve Harvey Morning Show
The Steve Harvey Morning Show is a lively blend of comedy, celebrity news, and heartwarming stories hosted by the charismatic Steve Harvey. Joined by a dynamic team including Shirley Strawberry, Carla Ferrell, Nephew Tommy and Junior, they provide listeners with engaging content that covers sports, entertainment and more. The show features segments like "Strawberry Letter," where advice is given to listener's emails and "Tommy's Prank Calls." Known for his down-to-earth perspective and humor-filled insights on life, Harvey uses this platform to share wisdom from his journey as well as entertain with one-of-a-kind interviews. Airing live every weekday morning from 6 am to 10 am with an abridged podcast version available later in the day.
PODCAST TIP OF THE DAY
How To Determine The Right Tone For Your Podcast
Finding the right tone for your podcast can be a delicate balancing act. It's not just about what you say, but how you say it that makes all the difference. This guide will walk you through understanding and selecting an appropriate tone for your podcast - one that resonates with your audience while reflecting your unique personality and subject matter. Read on to discover how different tones of voice can shape listener impressions, build trust, and ultimately contribute to the success of your new podcast endeavor.
PODCAST FACTS
Did You Know?
BuzzSprouts reports that the typical age range of listeners on Apple Podcast is between 35 and 54 years.
With a significant market share of 37.4%, Apple Podcast stands as the leading platform in the podcast industry.
There are more than 4.25 million podcasts worldwide.
The vast library of Apple Podcast consists of approximately 2.6 million podcasts and nearly 87.6 million episodes available for download.
The largest audience for podcasts is found in South Korea.
Most podcast users, around 77%, play their chosen podcast immediately after finding it.
CLIENT PODCASTS

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PODCAST EVENTS
July Podcast Events in 2024
Commercial Radio & Audio
Date: July 18, 2024
Cost: Free
Location: Melbourne, Victoria, Australia
The Audio Edge is an event organized by Commercial Radio & Audio (CRA) where people can learn about the power of audio in today's media world. It will take place at The Edge, located in Melbourne's Fed Square, on Thursday, 18 July. This gathering aims to help attendees understand how sound can be used effectively in various forms of media and advertising.
Spotify
Spotify for Podcasters Masterclass: Leveraging Video on Spotify
Date: July 25, 2024
Cost: Free
Location: Virtual
The Masterclass Episode is a discussion hosted by Jordan Newman, Spotify's Head of Podcast Partner Management, featuring Colin and Samir who are masters in video creation. The conversation revolves around producing engaging videos for your brand and effective distribution strategies. This episode brings together top minds from the creator economy to discuss the industry’s shift towards video content, while maintaining high quality work that resonally connects with audiences across different platforms.
PODCAST TONIGHT RADIO SCHEDULE

Schedule starts every day from 12am GMT
Over 40 Alpha Podcast
Tech Talk With Mathew Dickerson
Women Road Warriors
Health Wealth
HILF: History I'd Like to F**k
What Healthy Couples Know That You Don't
Fading Memories: Alzheimer's/Dementia Caregiver Support
Night School Horror
Women in Music with gfire
PODCAST TOOL OF THE DAY
Ocenaudio
Ocenaudio is a user-friendly, cross-platform audio editing software that offers powerful features. It allows users to preview changes in real-time and is compatible with Windows, Mac, and Linux systems. Ideal for beginners as well as those who want efficient editing without complex tools, it's notably used for preparing audio recordings for submission to eBird and the Macaulay Library. However, being a destructive editing program means saving edits permanently alters the file; hence it's recommended to keep multiple copies of original files before making modifications.
PODCAST HOST SPOTLIGHT
Malcolm Gladwell
![]() | Malcolm Gladwell is a renowned author and co-founder of Pushkin Industries. He has written five best-selling books, including The Tipping Point and Outliers, often focusing on unexpected findings in social sciences like psychology and sociology. Gladwell also hosts two popular podcasts: Revisionist History, which revisits overlooked or misunderstood events or ideas; and Broken Record, where he interviews musicians alongside Rick Rubin and Bruce Headlam. Gladwell's influence extends beyond literature as he was named in the TIME |
100 Most Influential People list and recognized as one of Foreign Policy’s Top Global Thinkers. In addition to his writing career, Gladwell ventured into the podcast industry by founding Pushkin Industries with Jacob Weisberg. His commitment to audio content stems from his belief that it uniquely captures whimsy and emotionality.