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Podcasting Doesn’t Technically Need Upfronts
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Podcast PRO Newsletter
Happy Monday, Podcast PRO Family! We're thrilled to kick off another week with you - a new chapter full of opportunities. As always, we are here to bring the latest news in the podcast industry right into your inbox. This edition of our Newsletter will not only update you about recent developments but also offer useful tips and exciting podcast recommendations for all audiophiles out there.
Interestingly enough, today is International No Diet Day! So while indulging in your favorite treats, why not tune into some enlightening podcasts that we have lined up for you?
WHAT’S HAPPENING IN THE PODCAST WORLD
Money Unscripted: New Podcast to Boost Your Financial Knowledge
If you're interested in improving your financial habits for a secure future, the new “Money Unscripted” podcast is a valuable resource to consider. Produced by Fidelity Investments, this bi-weekly podcast delves into various financial topics. The show aims to explore the human aspect of finance without using complex jargon or passing judgment, covering areas from career development and caregiving expenses to college fees and retirement planning.
In Other News
Every year since the 1960s, media buyers and sellers have been meeting annually in New York City for an event known as Upfronts. This tradition was initiated by ABC and remains a significant occasion in the TV industry. This year's IAB Podcast Upfront will see executives from networks like SiriusXM and Acast discussing subjects such as ad technology and multichannel campaigns.
Bradley Hope and Tom Wright, ex-Wall Street Journal reporters and popular authors who established the globally recognized journalism studio Project Brazen, have started a new podcast. This series will delve into the unresolved gas attack that occurred at Chicago's 2014 MidWest FurFest convention.
As radio companies look to expand their podcast departments in line with the wider industry's move towards digital, advertisers are benefiting. This is particularly true for B2B and performance advertisers who use on-demand audio to help improve brand metrics. The change from podcasts being primarily a platform for direct responses to being preferred by brand advertisers can be seen in how investment trends are changing.
Barrett Media is broadening its content offerings. Soon, they'll begin to cover subjects like music radio, technology, and podcasting alongside our usual sports and news topics.
7EQUIS, who are known for the Bad Friends comedy podcast featuring Bobby Lee and Andrew Santino, are introducing a new series named Almost Alpha. This latest comedic venture is fronted by up-and-coming comedians Taylor Williamson and Joey Bragg, who are also close friends. The pair share hosting duties on the podcast along with Betty, a 4.6-pound chihuahua that provides a unique female perspective or 'pawspective'. On Almost Alpha they humorously explore less traditionally masculine topics in an assertive manner.
PODCAST OF THE DAY
The Cycling Podcast
The Cycling Podcast dives deep into the world of professional cycling. It started as a daily commentary on Tour de France stages in 2013 and has since grown to become a reliable source for race reports, speculation, and news related to cycling. Hosts Lionel Birnie, and Daniel Friebe provide in-depth coverage of major racing events.
PODCAST TIP OF THE DAY
How to Fix 8 Common Podcast Audio Issues
Navigating the world of podcasting can be a challenging task, especially when it comes to dealing with common audio issues. Technical glitches can pose significant hurdles in delivering high-quality content to your audience. This article aim to help you overcome such obstacles by providing effective solutions for 8 of the most prevalent podcast audio problems. Let's dive right into this guide on how to fix common podcast audio issues!
PODCAST FACTS
Did You Know?
According to the latest research by The Fourth Wall, in partnership with The Pod Network, Anima Podcast, and PumaPodcast, there's been a 2.6% increase since 2023 in Filipinos aged 16-64 listening to podcasts weekly. This means that nearly one in five (19.8%) internet users in this age group or over 17 million people now tune into podcasts each week.
In 2023, the Internet and social media continued to be the top choices for information platforms at 81.9% and 80.8% respectively. However, podcasts emerged as a more popular source of information with a preference rate of 50.5%, outpacing other mediums like online video streaming sites at 40.4%, online news portals at 22.1%, and television trailing behind at only 19.9%.
About three-quarters of those asked in a survey said they enjoy comedy podcasts, with The KoolPals being a popular choice. Self-improvement was the next most popular at 64%, followed by cultural and political commentary at 55% and 49% respectively.
Credit to Marketech Apac
PODCAST SUGGESTIONS
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PODCAST EVENTS
May Podcast Events in 2024
Podfest Expo
Date: May 8
Cost: General Admission- $99.00+$8.48 Fee ; “GO VIP” Experience - $299.00+$21.89 Fee
Location: KMC | One Ayala, Coworking and Virtual Office Space Makati, EDSA corner, Ayala Ave, Makati, 1226 Metro Manila
Podfest Asia is an exciting new event set to happen on May 8 in the heart of Makati, Metro Manila, Philippines. Organized by PODFEST, Podcast Network Asia & MGS Global Group, it aims to bring together podcast enthusiasts and industry experts for a day full of learning and collaboration. The conference provides an opportunity for both seasoned podcasters and beginners to connect with like-minded people, gain insights from specialists in the field and stay updated with the latest trends in podcasting.
NZ Podcast Summit
Date: May 11
Cost: General Admission: $95.00 each
Location: 74 Governor Fitzroy Place Auckland, Auckland 1010 New Zealand
The NZ Podcasting Summit is an annual one-day event in New Zealand focused on podcasting. It brings together everyone involved or interested in podcasts - from beginners to professionals. The summit includes sessions like workshops, speeches by main speakers, panel discussions and presentations on various topics. Its primary aim is to promote collaboration, learning, sharing ideas and networking among the participants.
The Podcast Show
Date: May 22 - 23
Cost: £49- £295
Location: Business Design Centre, Islington, London, England, UK
The Podcast Show is a major international event held in London, dedicated to the podcasting industry. It's the largest gathering of its kind in Europe and brings together independent podcast creators, industry professionals, and business leaders from around the world. The two-day event features over 350 speakers and more than 150 panels and sessions. It also includes live stage shows with exclusive performances throughout a week at Islington, London. The goal of The Podcast Show is to inspire, empower, and support those involved in podcasting today and in the future.
Funk Roberts, host of the Over 40 Alpha Podcast, will be one of the speakers at the 2024 Recovery & Sleep Summit. This free virtual event is globally recognized with attendees from over 45 countries. Join 65+ top industry experts for insightful discussions on a wide range of topics.
PODCAST TONIGHT RADIO SCHEDULE
Schedule starts every day from 12am GMT
Detective Writer Podcast
Rap It Out
Murder And Mystery In The Last Frontier
Geeks, Geezers & Googlization Show
ODEON CAPITAL CONVERSATIONS PodcasT
Women in Music with gfire
Kelli’s Coffee & Crime Chat
The Dark Side of Entrepreneurship
Making It: How to Be a Successful Online Entrepreneur
Tech Talk With Mathew Dickerson
Companion Chapel Podcast
The Kitchen Table
Marketing Over Coffee
PODCAST TOOL OF THE DAY
Cleanfeed
Cleanfeed is a web-based tool that lets you record high-quality audio remotely with anyone in the world. It's perfect for live interviews or co-presentations, and it saves time as there's no need to sync recordings later. The best part is guests don't have to download anything to use it.
Features
Built-In Recording
Advanced Invites
Markers & Notes
Studio Tools
Audio Repairs
Channel mixer
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