Podcasts That Tell Stories
Podcasts are not just about news or interviews; many people enjoy fiction podcasts, which are like audio stories with scripts and characters. Fiction podcasts have roots in old radio shows and offer many genres, from suspense to fantasy. Two popular examples are “The Magnus Archives,” a horror podcast about strange events in London, and “Welcome to Night Vale,” a radio show set in a weird town. Both have unique storytelling and creative casts, making them worth a try for listeners looking for something different. There are many fiction podcasts available, so everyone can find one that suits their taste.
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Decide How You Bring Your Podcast to YouTube
YouTube now offers two main ways to bring your podcast to its platform: you can create a new podcast playlist directly on YouTube for video shows, or easily upload your existing audio podcast by connecting your RSS feed. Designating a playlist as a "podcast" gives your show access to special features, like enhanced discovery and inclusion in YouTube Music. This system is designed both to attract existing podcasters and encourage new creators to start video podcasts on YouTube.
Spotify Teams Up With Amazon for Better Ads
Spotify is making its ads (audio and video) available to advertisers through Amazon DSP, allowing brands to target Spotify’s 696 million users with Amazon’s shopping and browsing data for better ad performance across several countries. The company is also upgrading its own ad platform, Spotify Ad Exchange (SAX), adding integrations with Yahoo and Smartly, and launching new features like split testing and clickable ad formats. These changes aim to make advertising on Spotify more flexible, measurable, and effective, while expanding advertiser access to a global audience.
Kermode & Mayo’s Take Returns to London for Festive Live Show
Kermode & Mayo’s Take podcast is returning to London’s West End for a special Christmas live show on Sunday, 7 December at the Prince Edward Theatre. The event will feature film discussions, interviews, and audience participation, including Kermode’s Kristmas Kwiz. Kermode and Mayo are well-known UK film critics and broadcasters who bring their popular podcast’s humour and expertise to the stage.
Family Matters Podcast Joins Cumulus Podcast Network
Cumulus Media’s Westwood One announced that the podcast Family Matters, hosted by CJ Pearson, has joined the Cumulus Podcast Network. The show features conservative, culturally aware Black voices discussing social, cultural, and political issues in America. CJ Pearson says the podcast is about faith, family, freedom, and honest conversations, and Cumulus is excited to add this unique perspective to their lineup.
Podcast Tool
Riverside has introduced a groundbreaking chat-based editing feature that allows creators to edit video and audio content through simple conversation with a built-in AI agent. By describing what they want—such as "add titles," "remove silences," "turn this into an Instagram Reel," or "enhance audio clarity"—users can instantly apply edits, generate B-roll, optimize clips for social platforms, and even repurpose recordings into blog posts or newsletters. The AI not only follows commands but also proactively suggests improvements, dramatically reducing the time and technical skill required for post-production. This innovation enables creators to focus more on content creation while maintaining full creative control, making professional-grade editing accessible to all skill levels directly within Riverside’s desktop platform.
Podcast Of The Day
Good Bad Billionaire
Good Bad Billionaire, the BBC World Service podcast hosted by Simon Jack and Zing Tsjeng, returns for a new season with a compelling twist: inviting listeners to judge whether the world’s wealthiest individuals should be seen as forces for good, symbols of excess, or something in between. This season spotlights a diverse roster of billionaires—from Arnold Schwarzenegger and Snapchat’s Evan Spiegel to pioneering women like Spanx founder Sara Blakely and Russia’s first self-made female billionaire, Tatyana Kim—exploring how each amassed staggering fortunes and the ethical questions their journeys raise. By blending investigative storytelling with audience interaction, the series challenges listeners to move beyond headlines and form their own nuanced verdicts on power, wealth, and responsibility.
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Visionary Voices Of Podcasting
An Investigative Force in Education Journalism
Emily Hanford is a senior correspondent and producer at APM Reports and the host of the acclaimed investigative podcast Sold a Story, which has reshaped the national conversation on how children are taught to read. The podcast became one of Apple Podcasts' most-shared shows in 2023, earned a spot on Time Magazine's best-of list, and received prestigious honors including a duPont Award and a Peabody nomination. With a career spanning from early work with Ira Glass on This American Life to award-winning education reporting, Hanford has established herself as a formidable voice in public media. How did her investigative work manage to topple the established reading instruction canon?
Upcoming Podcast Events
Discover the latest trends and strategies in podcasting by attending these must-experience upcoming events—perfect for creators, brands, and industry professionals looking to elevate their audio game.
Oct 6 2025
Oxford Exchange
420 W. Kennedy Blvd. Tampa, FL 33606 United States
Oct 8 2025
Nashville Entrepreneur Center
41 Peabody Street Nashville, TN 37210 United States
Podcast Tip Of The Day
Use subscriber count and download data together to accurately gauge your podcast's health and growth potential. If downloads are strong but subscriptions are low, focus on promoting your subscribe option during episodes and in show notes. Remember that industry benchmarks show even modest numbers can be competitive—just 72 downloads in the first week puts you in the top 25% of podcasts. Track unique downloads (following IAB standards) to avoid counting duplicate listens and get a true picture of your audience size.
Compare your 7-day download numbers against these benchmarks to set realistic goals and identify growth opportunities—then create listener incentives to convert casual downloaders into loyal subscribers.
A Final Note
“Don't let perfect numbers be the enemy of real connection—some of the most impactful podcasts started small but sounded big.”
