Podcasts for Executive Influence

Podcast News, Events, Tools & more...

Podcast PRO Newsletter

Greetings to all our valued readers on this International Fact-Checking Day! This day serves as a reminder of the importance of accurate information, something we at Podcast PRO Newsletter take very seriously. Our commitment is always towards delivering reliable and latest updates in the podcasting world. Whether it's new trends, handy tips or exciting podcast recommendations, you can count on us for nuanced understanding and verified facts.

Today, let’s celebrate our collective pursuit for truth in every story told and heard across the digital airwaves.

WHAT’S HAPPENING IN THE PODCAST WORLD
Podcasts Emerge as a Key Strategy for Influencing Top Executives

Signal Hill Insights has underscored the importance of podcasts, especially those in the B2B sector, as they can be used strategically to reach top-tier executives who have significant sway over major corporate decisions. This comes as nearly 100 million Americans tune into podcasts on a weekly basis. Using data from over 12,000 annual surveys carried out among US adult podcast listeners by Triton Digital, Signal Hill Insights has managed to create comprehensive profiles of specific audience groups.

In Other News

On her newly launched podcast, misSPELLING, Tori Spelling openly discussed the end of her marriage to Dean McDermott for the first time. The actress from Beverly Hills, 90210 confirmed their divorce on Monday's episode.

Razorpay, a leading Indian platform for omnichannel payments and banking services for businesses, has broadened its service range. It launched the world's first and only Podcast as a Service Platform called 'Razorpay PaaS' on April 1st. This move is an extension of their ongoing efforts to provide innovative solutions in India.

On Equity , they discussed the recent news about Discord's decision to incorporate advertisements into its platform. As mentioned in their 2022 article, this is a common move for growing tech firms, even though it may not be popular among users. A good example of this is the amount of ads seen on YouTube.

PODCAST OF THE DAY
UCSD Podcasts

UCSD Podcasts are your go-to for insightful talks and discussions straight from the University of California, San Diego. Covering a broad spectrum of topics, you'll find plenty to pique your interest whether it's latest research findings or fun campus life stories. These podcasts are both engaging and informative because they're presented by professionals and experts in their fields.

PODCAST TIP OF THE DAY
How To Use Jasper AI

Jasper AI, formerly known as Jarvis, is an artificial intelligence tool designed to create copy and content quickly. It was founded by Dave Rogenmoser in 2015 in Montreal with the goal of simplifying the content creation process. The software offers numerous templates to choose from, catering to various scenarios, such as writing a long-form blog post or crafting a suitable response to a review

PODCAST FACTS
Did You Know?

  • YouGov data shows roughly a third basketball fans (32 %) in the United States are most likely to listen to podcasts at least once a week, compared to fans of other major sports in different markets.

  • While general podcast listenership in other markets isn’t quite at the same level as in the US, it’s still healthy. In the United Kingdom, among the fan bases of the market’s most popular sports, tennis fans are most likely to listen to podcasts at least once a week, with 23% saying so. Slightly fewer football fans (21%), cricket fans (19%) and rugby union fans (19% ) agree.

  • Similar figures emerge in France, with roughly a quarter (24%) of the country’s football fans stating they listen to podcasts at least on a weekly basis, followed by tennis fans (23%), cycling fans (22%) and rugby union fans (22%).

  • In Germany, podcast listenership again is slightly lower, but still a worthwhile audience. Roughly one in five (22%) of athletics fans listen to podcasts once a week, followed by fans of football (18%), ski jumping (17%) and biathlon (15%).

Credits to YouGov

PODCAST SUGGESTIONS

PODCAST EVENTS
April Podcast Events in 2024

NAB Show

  • NAB Show 2024

  • Date: April 13 - 17

  • Exhibits Pass: $219 (Non-Member), $159(Member, Government & Student)… more info on their site

  • Location: Las Vegas Convention Center, Las Vegas, Nevada, USA

The NAB Show is a prominent global media convention that holds yearly events in Los Angeles. At the 2024 edition, it will host content creators, podcasters, streamers and other professionals from the media industry who will present their latest innovations. They'll also share their knowledge with visitors interested in creating unique audio-visual experiences. Covering all aspects of content - from its creation to distribution and from management to making profit out of it, this annual event offers a comprehensive insight into the world of media.

Brand Podcast Virtual Summit

Join The Brand Podcast Summit on April 24th and 25th to gain valuable insights, participate in hands-on workshops, get your strategies evaluated by experts, consult with podcasting professionals, and network. This April is designed to equip you with the necessary tools and practical knowledge required for starting a successful podcast and enhancing its growth.

The Black Effect Podcast Network

Join the 2nd Annual Black Effect Podcast Festival for a day packed with live podcast sessions, music, tasty food and much more. B Daht and Pretty Vee are set to host this year's festival that promises to outdo last year's event in size and excitement! You'll get to enjoy live podcasts from some of your favorite shows like Wallo267 & Gillie Da King, Whoreible Decisions, Carefully Reckless, Deeply Well with Devi Brown, Black Tech Green Money, The Baller Alert and Pour Minds.

PODCAST TONIGHT RADIO SCHEDULE

Schedule starts every day from 12am GMT

  • What Healthy Couples Know That You Don't

  • Karma Or Justice

  • Investing with GoodLife

  • Dark Horse Horse Entrepreneur

  • The Cameron Journal

  • Baroque B*tches - An Art History Gossip Podcast

  • The Gametime Guru Podcast

  • breakup BOOST Advice to Get Over Your Ex & More

  • The Songwriter Connection

  • The Heart Of Sports Show

  • Inside the Crime Files with Anne Marie Schubert

PODCAST TOOL OF THE DAY
Goodpods

Goodpods is an app that helps you discover new podcasts to listen to. It works by providing recommendations from your friends and experts whom you respect and admire. Just like how we get book or music suggestions, Goodpods offers the same for podcasts. This way, when you're about to go for a run or begin a car journey and need something interesting to listen to, Goodpods can help you find the perfect podcast!

Main Features :

  • Feed

  • # Of Friends Listened

  • Search - Friends / Podcasts

  • Library

  • Lists

WANT TO GET INVOLVED WITH THE PODCAST TONIGHT NETWORK?

Here are some of what we got going on across the Podcast Tonight network!

  • Over 600 Podcast Reviews at www.podcasttonight.com

  • Podcast Tonight Radio

  • Daily Newsletter to 60.000 subscribers

  • Huge social media following & Growing

  • Podcast Tonight 3-hour audio course

  • Podcast Tonight TOP 20 Chart Show

  • The BIG 30-day Podcast to Business Mentorship program coming soon