Nielsen x Podscribe
Nielsen and Podscribe have partnered to integrate Nielsen’s Designated Market Area® (DMA) data into Podscribe’s podcast and audio advertising reporting. This integration will help Podscribe users access detailed, standardized geographical audience data for more effective ad targeting and reporting. Media buyers and sellers will benefit from localized ad insights and accurate market valuation. The collaboration aims to improve transparency, efficiency, and consistency across digital audio advertising. Both companies believe this partnership will set new standards for reliable audience measurement and data-driven decisions in the industry.
More News…
Former Radio Host John Wright Launches Local Podcast
After 22 years on KAUS AM radio, longtime Austin voice John Wright has launched a new local podcast, Wright Here, Right Now, focusing on community events and issues in Austin and Mower County. Despite being let go from traditional radio in 2024, Wright is leveraging his familiarity and connection to the area to quickly build an engaged audience. The podcast represents a successful shift from broadcast radio to independent digital media, proving that local voices can continue to thrive on new platforms.
The Impact of AI on Creative Sound
Music has always evolved with technology, but rapid advances in generative AI have brought both opportunities and risks for artists and listeners. While AI can help artists create and fans discover new music, it can also be misused to create spam, impersonate real musicians, and harm the industry. To protect artists and listeners, Spotify is taking strong measures against harmful AI-generated content, recently removing over 75 million spam tracks from its platform.
Local Politics Gets New Podcast
Political leaders Jamie Rubin, Harry Siegel, and Ben Max have launched a new podcast called “City Hall Free For All” to discuss New York City’s mayoral race and key city issues. The eight-part series features well-known guests and covers topics like immigration, housing, transportation, and public safety, with new episodes released every Tuesday until the election. The podcast aims to help listeners understand what’s at stake in a high-profile race that will shape the city’s future.
New Guide Lists Top 100 Wine Podcasts Worldwide
The Italian Wine Podcast team has launched the first global Wine Podcast Directory, featuring 100 top wine podcasts to help both professionals and enthusiasts discover quality content about wine. The directory was created with guidance from a respected Advisory Board and support from Jackson Family Wines. This resource aims to highlight diverse wine voices and make it easier for people to explore the world of wine through podcasts.
Podcast Tool
Hootsuite is a powerful social media management platform that also serves as an essential podcast promotion tool, allowing creators to schedule posts, monitor engagement, and track performance across all major platforms from a single dashboard. By streamlining the process of sharing episode releases, behind-the-scenes content, and audience interactions, it helps podcasters maintain a consistent and organized social media presence—freeing up time to focus on content creation while maximizing reach and listener growth.
Podcast Of The Day
Girls Next Level
Girls Next Level is a hit pop culture podcast hosted by Holly Madison and Bridget Marquardt, offering an unfiltered, behind-the-scenes look at their lives as stars of E!’s early-2000s reality series The Girls Next Door. Each week, the duo revisits episodes of the iconic show, sharing untold stories from inside the Playboy Mansion—from legendary parties and personal dramas to enduring friendships—while separating fact from fiction with humor and candor. Now in its fourth season and backed by an exclusive hosting and advertising partnership with Libsyn, the podcast continues to captivate listeners and YouTube viewers with its blend of nostalgia, insider access, and sharp, engaging storytelling.
Podcaster Essentials
Our Sponsors
Your All-in-One Creator Store
Monetize your podcast with your own landing page & products or services.
Secure Your Online Activity
You never know who is watching your online activity, trying to steal your identity or sensitive information, take action and make sure you’re protected with the best VPN on the planet.
Monetize Your Podcast
Effortless publishing for driven brands, you create, they distribute & you grow.
Visionary Voices Of Podcasting
Making Science Accessible, Funny, and Fascinating
Alie Ward is a Daytime Emmy-winning science correspondent, host, and producer who brings infectious curiosity and humor to every project—from hosting the hit podcast Ologies (named one of Time’s top 50 podcasts) to consulting on Netflix series backed by Higher Ground and appearing on CBS, The CW, and Science Channel. With a background in both science and film, she bridges academia and entertainment, whether volunteering at natural history museums or breaking down complex topics with warmth and wit. Press play on this interview to hear her chat with experts who make even the quirkiest sciences unforgettable.
Upcoming Podcast Events
Discover the latest trends and strategies in podcasting by attending these must-experience upcoming events—perfect for creators, brands, and industry professionals looking to elevate their audio game.
Oct 4 2025
Galactic Panther
1303 King Street Alexandria, VA 22314 United States
Oct 6 2025
Oxford Exchange
420 W. Kennedy Blvd. Tampa, FL 33606 United States
Podcast Tip Of The Day
Unlock recurring revenue by offering premium content your audience can’t get anywhere else. Use platforms like Patreon or Podia to provide exclusive interviews, ad-free feeds, behind-the-scenes footage, or video versions—giving superfans a reason to subscribe monthly while deepening their connection to your show. Promote your premium tier consistently in your main episodes and social channels, and consider offering a free trial or low-entry tier to reduce friction for new subscribers. Remember, the key is delivering consistent, high-value content that makes paying listeners feel like insiders.
A Final Note
“Podcasters and creators aren't just making content—they're building communities, one authentic connection at a time.”
