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July 09, 2024 • Estimated Reading Time: 11 minutes

Podcast PRO Newsletter

Hello everyone, happy Tuesday! We want to start by expressing our deepest gratitude for your unwavering support. Thanks to you, the Podcast PRO Newsletter continues to bring the latest news in the podcasting world. You can always count on us for fresh tips and exciting podcast recommendations. As today is National Dimples Day, let's celebrate those unique features that make us all stand out - just like your favorite podcasts do. Remember, every podcast has its own 'dimple' - a special trait that sets it apart from the rest.

WHAT’S HAPPENING IN THE PODCAST WORLD
Spotify Adds New Comment Feature to Podcasts

Spotify is introducing a feature that allows users to comment on podcasts. This adds to the existing features like polls and Q&As, providing podcasters with more opportunities for audience engagement. The comments will initially be private and will only become public once approved by the creators.

In Other News

Auddia, an AI audio tech firm, has started its inaugural beta program for subscription-based Pay-Per-Play podcasting. The first to benefit from this is the Ultimate Motorcycling Magazine's Motos And Friends podcast. This venture aims to deliver fewer ads in podcast episodes while also paying creators more than what regular ad-supported models give.

Elijah Wood, Daniel Noah and Lawrence Inglee are spearheading a venture to start a new podcast network named SpectreVision Radio through their production company, SpectreVision. This platform will house podcasts that explore topics related to cinema, music and arts. It will also delve into unusual areas like the paranormal and fascinating historical events.

Sport England has started a podcast series called Place Change Makers, along with additional resources. The aim is to highlight the efforts of individuals assisting in reaching out to communities in dire need of funding and assistance. This six-part series will provide insights into personal experiences, real-life examples, and obstacles encountered by those deeply involved in this initiative.

The Building a Legacy podcast series, hosted by Conor Byrne on his That’s What I Call Marketing podcast, has launched its last episode. This particular segment dives into the realm of sponsorship and its advantages for brand promotion. The focus is especially on sports sponsorships, featuring diverse examples from Irish Rugby to Team Ireland's participation in the Olympics and Paralympics, as well as being the main sponsor of Dublin GAA.

Wispelway's latest podcast, Fill the Jar, will tackle this problem. He promises it won't be a heavy load of economic jargon but more of something that offers daily encouragement and support. His aim is to remind listeners that they have company in their journey.

PODCAST OF THE DAY
Bombing With Eric Andre

Bombing with Eric Andre is a weekly podcast where comedian Eric Andre chats with his friends about their most embarrassing moments. They share stories of failing on stage, in public and in other aspects of life. Some tales even involve interactions with aggressive audience members.

PODCAST TIP OF THE DAY
How to Structure Your Podcast

Podcasting is a popular way to share your thoughts and ideas with the world. But, how do you make sure people want to tune in? A key aspect is having a clear structure for each episode. This article explores why structuring your podcast effectively can be as important as what you're talking about, providing tips on arranging content in an engaging way that will keep listeners hooked from beginning to end. Let's dive into creating compelling narratives for your podcast episodes!

PODCAST FACTS
Did You Know?

  • A recent study by UN Women's Unstereotype Alliance has found that 62% of UK radio and podcast ads predominantly feature Estuary English or King’s English accents. Northern England accents are used in only 19% of the advertisements. Welsh, Scottish, and Midlands' accents were even less common, featuring in just 2%, 2%, and 1% of ads respectively.

  • There’s a discrepancy in gender representation with women voicing only 36% of audio ads despite constituting 51% of the population. Men's voices are particularly prevalent in finance (53%), entertainment (48%) and food (47%) audio ads. However, female voices dominate the retail advertisement sector at a ratio of more than two to one.

  • Finance adverts voiced by women were found to be more memorable suggesting brands could benefit from including more diversity in their voiceovers.

PODCAST EVENTS
July Podcast Events in 2024

True Crime and Paranormal Festival

The True Crime & Paranormal Festival is an exciting event where podcast listeners can meet and interact with their favorite podcasters. The festival features live recordings, panel discussions on various topics, and a large Podcast Gallery where the best true-crime and paranormal podcasts are showcased. Attendees get to engage in conversations, take selfies, and create memories with the podcasters. There's also a chance to discover new favorites as well as learn more about the creation of these shows.

You still have the chance to share your podcast journey with our readers! Fill out the form below and you could be featured in our newsletter, at no cost to you.

PODCAST TONIGHT RADIO SCHEDULE

Schedule starts every day from 12am GMT

  • Over 40 Alpha Podcast

  • The Rose Woman

  • Excellent International Leadership

  • Trauma is Expensive

  • Strong For Life With Coach Josh

  • Murder and Mystery In The Last Frontier

  • Silence On Set

  • Positive Polarity Podcast

  • APB Cold Case

  • The Life With Joey Calvo

  • Wisdom Talk Radio

PODCAST TOOL OF THE DAY
CLIPr

CLIPr is an innovative video analysis platform that uses artificial intelligence and machine learning to manage your video content. It identifies key moments in videos, making it easier for users to search, organize, interact with, and share their content. This tool provides valuable insights for business leaders and professionals across industries by offering a more efficient way to handle large amounts of video material. With CLIPr, you can save time by quickly finding the most relevant information in both short and long-form videos.

PLATINUM SPONSORS
Buzzsprout

Wise Banking

PODCAST HOST SPOTLIGHT
Sophia Bush

Sophia Bush is a well-known American actress who gained popularity through her roles in drama series like One Tree Hill and Chicago P.D. She also produced and starred in the lead role of Good Sam, a medical drama. In addition to TV shows, she has acted in several films such as John Tucker Must Die, The Hitcher, The Narrows, Chalet Girl, Marshall among others.

Apart from acting, Sophia Bush is recognized for her philanthropy work and social activism. She advocates for Time's Up movement and DoSomething.org. Notably, she started her own podcast named "Work In Progress" in 2019. Also since 2021, she co-hosts the Drama Queens podcast

with Hilarie Burton Morgan and Bethany Joy Lenz.

PROMOTE YOUR PODCAST WITH PODCAST TONIGHT