True Native Media Launches Two-Tier Podcast Ad Service

True Native Media has launched PodRamp, a new service to help smaller podcasts grow by managing ads and covering hosting fees for shows with over 10,000 monthly downloads. As podcasts get bigger, they can move to PodPremium, which offers custom ad campaigns, personalized support, and better brand deals for established shows. This tiered system aims to help podcasts grow from small to large with support at every stage.

New Heights Podcast Takes Break for NFL Season

The "New Heights" podcast, hosted by brothers Jason and Travis Kelce, is going on a break starting July 23 as Travis gets ready for the Kansas City Chiefs’ NFL training camp. Travis is focusing fully on football this season and confirmed he will continue playing, hoping to improve after a disappointing end last year. Jason, who retired from the NFL earlier this year, said the podcast helps the brothers stay close even while focusing on their separate post-football paths.

Internet-Connected TVs Grow as a Way to Listen to Audio

According to Share of Ear Q2 2025 data, Americans aged 13 and older spend 6% of their daily audio time using internet-connected TV devices. Most of this time is spent watching music videos on YouTube (53%), with streaming music services (21%) and podcasts (13%) following behind. While still less popular than mobile devices and radios, internet-connected TVs are becoming more common and offer many audio options.

Formula E and Google Cloud Bring Races to Blind Fans with AI Audio

Formula E and Google Cloud are creating AI-powered audio race reports to help blind and visually impaired fans enjoy motorsport. The project uses Google Cloud technology to produce detailed audio summaries of every race, available soon after each event. Developed with the Royal National Institute of Blind People, the service will be tested with users before launching fully in Season 12.

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Community Workshop: Increase Your Subscribers and Downloads

July 14, 2025

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Podcast Tip Of The Day

Launching a successful podcast starts with smart preparation – here’s how to get it right from day one:

• Start strong by recording 3-5 episodes before launch - this gives listeners enough content to become invested in your show.

• Boost discoverability by using relevant search tags that your ideal audience would actually type when looking for content like yours.

• Craft episode descriptions that are both engaging and SEO-friendly. Work your key tags naturally into a clear, concise summary of each episode.

• Always write original descriptions in your authentic voice. Avoid copied content - unique phrasing helps your podcast stand out while maintaining professionalism.