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Want Podcasts on Threads?
Threads, Meta's social network rival to X (formerly Twitter), is testing a new podcast preview feature to help users find and listen to podcasts more easily. Creators can add podcast links to their profiles, and shared links will now appear with bold, colorful previews in users' feeds. This feature currently supports Spotify links and will expand to more platforms soon. Threads emphasizes that its focus is on fostering podcast discussions rather than becoming a podcast distribution service. Podcasters will also receive analytics about how their shows are being discussed on the platform.
More News…
Podcasts Still Dominated by White Men
A new USC Annenberg report shows podcasting is still dominated by white male hosts, with men making up 64% of top podcast hosts and women only fully represented in the True Crime genre. Racial inequalities also persist, as nearly 80% of hosts are white, much higher than the nonwhite U.S. population. The study also found that women of color are the least likely to host, and male hosts are much more likely to feature other men as guests.
Cumulus Media Expands Podcast Portfolio with Shots Podcast Network Partnership
Cumulus Media has partnered with the Shots Podcast Network to expand its podcast offerings through the Cumulus Podcast Network, part of Westwood One’s portfolio. Under the deal, Cumulus will distribute, market, and monetize Shots’ popular creator-led shows. Shots Podcast Network will continue to produce and own its content, including hit podcasts like Full Send Podcast, One Night with Steiny, and The Rush with Maxx.
Stingray to Acquire TuneIn in US$175 Million Deal
Stingray Group announced it will acquire TuneIn Holdings for up to US$175 million to strengthen its global presence in digital audio and advertising. The deal, expected to close by the end of 2025, will combine Stingray’s music and video distribution with TuneIn’s vast streaming platform and 75 million monthly listeners. The acquisition aims to boost Stingray’s advertising capabilities and accelerate growth across connected devices and automotive platforms.
PodcastOne Reports Record Q2 Results and Raises Fiscal 2026 Outlook
PodcastOne announced record financial results for Q2 Fiscal 2026, with revenue up 22% year-over-year to $15.2 million and adjusted EBITDA rising 369% to $1.1 million. For the first half of the year, revenue reached $30.2 million, driven by new podcasts, strong advertiser demand, and expanded partnerships with Amazon and a Fortune 250 company. The company raised its full-year guidance, projecting $56–60 million in revenue and up to $6 million in adjusted EBITDA for Fiscal 2026.
Podcast Tool
The Sontronics Podcast Pro is a professional, hand-built dynamic microphone designed specifically for vocal applications, delivering broadcast-quality audio for podcasting, streaming, and voiceover work. Its supercardioid polar pattern captures your voice with exceptional clarity and presence while effectively rejecting background noise, making it ideal for imperfect recording environments. With a built-in pop filter, high output level that requires no external power or processing, and a rugged metal design, it offers plug-and-play simplicity—allowing creators at any level to achieve rich, detailed vocal recordings right out of the box.
Podcast Of The Day
Making Money Online
Making Money Online returns with a new 12-episode season featuring global business strategist Lisa Johnson, offering practical insights for building profitable, purpose-driven digital businesses. For the first time filmed in-studio, the chart-topping podcast delivers honest conversations about real entrepreneurial wins and challenges, featuring guests like former trader Nick Leeson on resilience and experts discussing inclusion and online culture. With over half a million downloads, the series continues to strip away industry hype to provide straight-talking advice that helps founders navigate the realities of generating sustainable online revenue.
Podcaster Essentials
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Visionary Voices Of Podcasting
A Lifelong Conversation About Cinematic Craft
Roger Deakins is one of the most celebrated cinematographers in film history, a sixteen-time Oscar nominee and two-time winner known for his visionary work on films like 1917 and Blade Runner 2049. Together with his wife and creative collaborator, James Deakins, he co-hosts the insightful Team Deakins podcast, where they engage in deep, technical conversations with a wide range of filmmaking professionals. The podcast has become an essential resource for both aspiring and established artists, extending their legacy beyond unforgettable imagery into generous mentorship. In this interview, we also learn how Roger's meticulous approach to composition and light in cinematography is deeply rooted in his passion and discipline as a still photographer.
Upcoming Podcast Events
Discover the latest trends and strategies in podcasting by attending these must-experience upcoming events—perfect for creators, brands, and industry professionals looking to elevate their audio game.
Nov 15, 2025
Park South Family YMCA
2500 Romine Avenue
Dallas, TX 75215 United States
Podcast Tip Of The Day
If you realize a guest's audio quality is poor during recording, don't stop the conversation. Instead, have them record a separate, high-quality audio track on their phone using a voice memo app while you continue the interview on your main recording. Ask them to count to three loudly at the start and end of their local recording so you can easily sync the clean audio with your original file in editing. This "double-ender" backup method can save an otherwise unusable interview and teaches you to always have guests record a local backup track for crucial conversations.
A Final Note
“Great content can't shine through bad audio—your listeners' ears will always thank you for investing in sound quality first.”
