Triton and Ekoz Launch New AI Ad Tool
Triton Digital is launching a new AI-powered solution to scale host-read podcast ads. Spreaker's partnership with ekoz.ai enables voice cloning to deliver programmatic, host-read ads across a wide range of podcasts. This technology allows ads to be created in the host’s voice using AI-generated scripts, which are approved by the host. The solution benefits advertisers with scalable, authentic ads and lets podcasters earn revenue without extra effort. The integration has started with select podcasts and is already generating millions of ad impressions.
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SiriusXM Introduces Low-Cost, Ad-Supported Plan
SiriusXM has introduced SiriusXM Play, its first low-cost, ad-supported subscription, offering access to over 130 channels for less than $7 a month. This new service targets price-sensitive listeners, giving them more affordable access to music, talk, and sports both in-car and through the app, while also opening up the music channels to advertisers. SiriusXM Play is available now on a limited basis and will expand further in 2025 with more details to come.
Sinclair Adds Four New College Football Podcasts
Sinclair has launched four new local sports podcasts focused on the Ohio State Buckeyes, Alabama Crimson Tide, Texas Longhorns, and Notre Dame, featuring famous former players as hosts. A podcast about the Michigan Wolverines will also debut later this summer, hosted by Jake Butt and Devin Gardner. These shows are produced with Sinclair’s local TV stations and aim to connect passionate college football fans with insider perspectives.
Fox News Adds Popular "Ruthless" Podcast to Its Lineup
Fox News is adding the "Ruthless" podcast, hosted by GOP insiders, to its podcast offerings to attract younger listeners. Porter Berry, a longtime Fox executive, will now oversee more new media and opinion podcasts. The move highlights Fox’s effort to expand its digital presence as podcasting becomes more popular.
BBC Now Reaches 94% of UK Adults Each Month
The BBC’s Annual Report for 2024/25 shows it now reaches 94% of UK adults each month, with strong growth in digital viewing, especially on BBC iPlayer. Popular programmes and major events boosted audience numbers, and trust in BBC News, which has the most-used news app, has increased. BBC leaders say the organisation remains vital for the UK and are focused on keeping it independent and valuable for future generations.
Podcast Tool
Jellycast is a podcast hosting platform renowned for powering Ricky Gervais’ record-breaking show, offering creators an uncomplicated way to publish audio and video content worldwide. With a simple one-time setup fee and no hidden charges, it delivers fast hosting, unlimited bandwidth, and an easy-to-use dashboard—perfect for independent creators seeking reliability without complex subscriptions.
Supported by the award-winning Positive Internet Company, Jellycast leverages proven infrastructure (including Guinness World Record-winning technology) while maintaining a focus on accessibility. Whether sharing with a niche audience or growing a global following, it’s a hassle-free solution for hosting, distributing, and even monetizing content—free from the restrictions of modern paywall platforms.
Podcast Of The Day
Walk The Pod
"Walk the Pod" is a refreshingly simple yet impactful daily podcast that gently nudges listeners away from their screens and into nature for short, mindful walks. Created by Rachel Wheeley during the 2020 lockdowns, the show—recorded entirely on an iPhone during her own strolls—combines monthly thematic "ramblechats" (like July 2025’s Rest (Is Resistance)) with a global virtual walking club that votes on topics. With 50,000+ downloads, its genius lies in turning a solo walk into a shared experience: listeners worldwide explore the same themes while observing their local environments, fostering unexpected collective insights. More than a podcast, it’s a movement proving that 10 minutes outdoors, paired with lighthearted reflection, can reboot both body and mind.
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Visionary Voices Of Podcasting
How Two Friends Turned True Crime Obsession Into a Podcast Empire
Karen Kilgariff and Georgia Hardstark are the dynamic duo behind the true crime phenomenon My Favorite Murder. Karen, a stand-up comedian and writer known for her work on Mr. Show and Baskets, brings sharp wit and storytelling chops, while Georgia, a former Cooking Channel personality and food writer, adds humor and relatability. Together, they’ve turned their shared fascination with true crime into a podcast empire under their media company, Exactly Right, blending dark topics with candid discussions about mental health and pop culture. But how did two friends transform a niche interest into a global community of Murderinos?
Upcoming Podcast Events
Discover the latest trends and strategies in podcasting by attending these must-experience upcoming events—perfect for creators, brands, and industry professionals looking to elevate their audio game.
Podcast Tip Of The Day
Great podcasts don’t start with "Here’s what I want to say"—they begin with "Here’s what you need to hear." Before hitting record, ask:
"Who’s this for?" (Target one listener’s problem or curiosity)
"What’s their takeaway?" (Clarity > cleverness)
"Would I binge this if someone else made it?" (Be ruthlessly audience-focused)
A Final Note
“Your audience is your co-creator. When you serve them well, they’ll grow with you.”
